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Welcome to BlackHatMedia

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Allow your customers and potential customers to interact with your business at any time and from anywhere


BlackHatMedia is a technology company based in South Africa that specialises in the development of SMS directories and interactive SMS applications. There are around 15 million cell phones in use in South Africa. All of these phones support the use of SMS without any technical knowledge or special settings. BlackHatMedia can implement a solution that allows your customers to interact with your business from anywhere and at any time of the day or night.

Please review our products section for more information on the products offered by BlackHatMedia.

If you would like to discuss what BlackHatMedia can do for your business or have an idea for a new interactive SMS application then please contact us

Posted by: Daniel on Jul 08, 03 | 10:43 am | Profile

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Retail client uses Infolink to stay in touch with customers

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Boogaloos customers can now get information on products, specials and upcoming events with a simple SMS to 08444SKATE


Boogaloos is a retail business that sells skating gear and related clothing. Their target market has a high proportion of cell phones and are heavy SMS users. Boogaloos wanted their customers to be able to get the latest information on products, upcoming events and special offers by using their cell phones and their favourite method of communication.

08444SKATE allows customers to interact with Boogaloos in a way that is fun and at the same time allows Boogaloos to keep in touch with their customers and to collect usefull demographic information. As the 08444SKATE database grows Boogaloos will use it to send targeted offers to segments of their market.

Posted by: Daniel on Aug 10, 03 | 4:43 pm | Profile

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Caesars Gauteng uses Infolink to provide anywhere, anytime information to their customers

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Caesars customers can now get information on jackpot values, shows, promotions and special offers by simply sending a SMS


Caesars Gauteng is a prestigious casino and entertainment complex developed by Global Resorts in partnership with Park Place. Caesars Gauteng used Infolink to set up a service that allows guests to get instant information on shows, promotions, and live jackpot values.

And for the first time in South Africa customers will be able to play an SMS slot game by sending the keyword SPIN to 0845WINNER. With each SMS spin you can win tickets to the next draw and can even win non-redeemable tokens which can be played in the casino to win real money.

Posted by: Daniel on Aug 10, 03 | 5:05 pm | Profile

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BlackHatMedia announces the availability of Broadlink, South Africa's first SMS directory system

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Broadlink is a SMS directory system developed and patented by BlackHatMedia. Using Broadlink directory information can be made available to anyone with a cell phone.


Broadlink allows any company with a paper or internet directory to make their directory avaiable to any user with a cell phone. Broadlink works with a simple SMS which means that it can be used from any make and model of phone. You send an SMS with keywords describing what you want and you get back an automatic SMS with a list of matches.

To provide a working example of Broadlink BlackHatMedia has set up a business directory service called Hotlink. You send a SMS to Hotlink with keywords describing the business, product or service you are looking for and Hotlink replies with a list of matching business together with their telephone numbers. You can then dial the numbers directly from the reply or save them for future use.

For example if you want an Italian restaurant in Sandton you send italian restuarant in sandton or ital rest in sand to Hotlink. You can also search for plumbers, hairdressers, hotels, clothing shops, shopping centes and many others. To find a company by its name simply put the name in a SMS and send it to Hotlink. For example boating international in edenvale or just boat inter and nandos in central cape town.

BlackHatMedia has registered a provisional patent for Broadlink [SA Pat App 2003/4028] and intends to market the service in South Africa and other countries in Africa where cell phone penetration is high.


Read the press release for Hotlink on Biz-community.

Read the press release for Hotlink on Wireless Developer Network.

Read the press release for Hotlink on 160characters.

Posted by: Daniel on Aug 10, 03 | 5:16 pm | Profile

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